AVONA

Founded by industry veterans Jonas Müller and Max Koch, Avona is a new performance-focused bicycle brand built on decades of experience developing products for some of cycling’s most respected manufacturers. Rather than chasing individual metrics such as weight or aerodynamics alone, Avona takes a holistic approach to performance, considering how a bicycle behaves in real-world riding conditions.

Drawing on expertise in engineering, composites and product development, the brand creates road, gravel and mountain bikes designed to balance speed, handling, comfort and efficiency. Every detail is guided by a belief that true performance is measured not on a specification sheet, but on the road, trail or climb beneath the rider.

Thoughtful, data-driven and uncompromising in its execution, Avona represents a fresh perspective on modern bicycle design.